>Parade of Colorful Dresses, 1938

>1938 is one of my favorite years for fashion.  It was colorful, it was fun, it was quirky.  Sportswear was the “in” thing, and so was novelty!  Here’s a few fun images from a 1938 catalog to enjoy!

17 Comments on >Parade of Colorful Dresses, 1938

  1. Tilly
    June 25, 2010 at 6:49 am (6 years ago)

    >Wowzers! Love the details on the yellow dress at the top and love the blue workwear outfit.There's a little film of a 1938 fashion show on my blog, as it happens.

  2. Kate O
    June 25, 2010 at 8:13 am (6 years ago)

    >I love that Gay Caballero blouse! x

  3. Erin
    June 25, 2010 at 2:19 pm (6 years ago)

    >Where do you find these old catalogs with such vivid color and unstained pages?

  4. Lauren
    June 25, 2010 at 3:22 pm (6 years ago)

    >Love it!

  5. Java Bean Rush
    June 25, 2010 at 3:31 pm (6 years ago)

    >Again, these pictures reminded me of Deanna Durbin's movie costumes, but I usually see them in black and white. What fun colors!

  6. Elizabeth
    June 25, 2010 at 3:41 pm (6 years ago)

    >Wow! These are STUNNING!

  7. Wearing History
    June 25, 2010 at 3:48 pm (6 years ago)

    >I'm so glad you all like them!VERY COOL fashion show clip! Thanks, Tilly!Erin, they're usually pretty yellowed and this one has pages falling out, but I scan them in and remaster them in photoshop before I post them :)Java Bean Rush, you're right! It is very reminiscent of Deanna Durbin's costumes! And even though it was a year before, it also reminds me very much of the wear of the college crowd in Busby Berkeley's "Varsity Show" :)

  8. Lorie B
    June 25, 2010 at 4:51 pm (6 years ago)

    >What always amazes me about these pictures is how colorful they are. I am used to seeing the clothing from that era in black and white from movies. And as much as I ADORE black and white movies…you do lose a sense of what things 'really' looked like in bold real life color. I makes me wish once again that I could just drop myself back into time for a week or two. With ALOT of money to buy hats, shoes and handbags. haha

  9. Stefanie Valentine
    June 25, 2010 at 11:51 pm (6 years ago)

    >Wow these are amazing! If there's one thing I love it's colourful vintage clothing, and these are so gorgeous!

  10. The Collar of the Dove
    June 26, 2010 at 3:42 am (6 years ago)

    >love them, especially all the yellow dresses!

  11. Angela Iliadis
    June 26, 2010 at 1:22 pm (6 years ago)

    >Fantastic styles and colours. I just love looking at them.

  12. Angela Iliadis
    June 26, 2010 at 1:34 pm (6 years ago)

    >You have a very interesting blog. I love all the images.

  13. andrea.at.the.blue.door
    June 28, 2010 at 12:57 am (6 years ago)

    >Changeable! Swishing! That bright green slip is sort of frightening. The striped socks are worth remembering, though.

  14. casey
    June 29, 2010 at 4:55 pm (6 years ago)

    >Oh wow! I always love seeing fashions from this era in color–it's amazing to see some of the combination and how bright things could be! So fantastic! I really love those short capelets in one of the scans; so sweet. Thanks for sharing these, Lauren!!! :)♥ Caseyblog | elegantmusings.com

  15. Lauren
    April 7, 2011 at 11:39 pm (6 years ago)

    >You have a very interesting blog. I love all the images.

  16. Lauren
    April 7, 2011 at 11:39 pm (6 years ago)

    >Again, these pictures reminded me of Deanna Durbin's movie costumes, but I usually see them in black and white. What fun colors!

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close